Program overview

Telemarketing is the main means for financial industry to promote financial management, loans and other products. Based on the long-term observation of the telemarketing business of many financial institutions, Beijing zhongkehuilian Technology Co., Ltd. (hereinafter referred to as "Huilan Technology") found that the telemarketing of the financial industry has the following difficulties:

The telephone answering rate is very low, even if answered, it will be quickly hung up. In one day, the effective calls of marketing personnel are very few, which wastes a lot of time;

A large number of repetitive work without a sense of achievement brings negative emotions to the marketing personnel. The work enthusiasm is not high, a large number of personnel are lost, which increases the training cost invisibly;

The follow-up of effective phone calls is not well recorded, which brings inconvenience to the follow-up statistics;

The professional degree of marketing personnel is uneven, which can't be introduced to customers in a unified way;

The quality of marketing personnel has a certain impact on service quality;

　　……

In order to solve these problems, Huilan Technology provides intelligent robot marketing solutions for customers in the financial industry by relying on the AiCall intelligent outbound system with independent intellectual property rights and the aid of artificial intelligence engine platform.

Functional architecture

The overall logic architecture of the system is the core of the system. Huilan Technology fully studies the financial industry marketing scenarios, considering the robustness, scalability, interoperability, stability, portability and security of the architecture, and designs the following logic architecture of the financial industry intelligent robot marketing solution.

　　

Logical framework of intelligent robot marketing solution for Huilan Technology financial industry

Relying on years of financial service experience, the intelligent robot marketing solution of Huilan Technology financial industry can quickly sort out marketing scenarios and set corresponding marketing scripts, and the marketing user data is connected through the internal business system of the financial industry. Realize one key batch automatic outbound call, greatly reduce the workload of the staff, generate the outbound call report in real time, screen the intended customers, and then follow up by the marketing personnel, greatly improving the accuracy of marketing.

Program advantages

1.Accurate scene high quality speech

Relying on years of financial service experience, the intelligent robot marketing solution of Huilan Technology financial industry can quickly sort out marketing scenarios and set corresponding high-quality marketing scripts, so that the effect of outbound calls can be doubled with half the effort.

2.Rich voice and emotion of real people

The intelligent robot marketing solution of Huilan Technology financial industry adopts the real person voice recording mode to reduce the rigid and emotionless dialogue of traditional robots, increase the trust between people, and add related colloquialism, warm field language and other words in the dialogue process, so as to ensure the quality of dialogue and make customers more receptive.

3.ASR Voice text conversion

The intelligent robot marketing solution of Zoomlion financial industry provides voice real-time interactive service. Users can directly send the information they want to consult through voice. The system can accurately identify and understand the user's dialogue content and answer the user's questions through ASR. In the dialogue details, it can be converted into text format through TTS, making the browsing clearer and the customer's intention clear at a glance.

4.Support multiple rounds of dialogue without difference

Based on the deep learning technology and language base, the intelligent robot marketing solution of Huilan Technology financial industry can automatically expand the similar problems in the knowledge base, and carry out semantic analysis and matching based on the semantic analysis engine intelligence. In the process of interaction with users, it can provide multiple rounds of conversation without difference, accurately obtain questions, and make the accuracy of the intelligent robot's answer more than 90%.

5.Accurate analysis of customer intention

The intelligent robot marketing solution of Huilan Technology financial industry helps users of financial institutions to select the intention of customers through mass outbound calls, conversation time, conversation rounds and key words trigger during the conversation, so as to help sales personnel grasp the intention direction of customers quickly and greatly improve their ability to do secondary sales Marketing accuracy of marketing personnel.

6.Dialogue support interrupt Q & A

The intelligent robot marketing solution of Huilan Technology financial industry relies on the full duplex voice interaction technology, which supports customers to interrupt the conversation at any time during the robot's speaking process. When the robot interrupts the robot's speaking for the information that the customer has questions or wants to ask, the robot can quickly respond, give feedback, close to the real conversation between people, further increase the customer's trust, and make the subsequent Speak more smoothly.

Success stories

Baixin bank

Product recommendation

　　AiCall intelligent outbound call system